WayAssauto celebrates 120 years of history with the documentary exhibition “120 Years of Asti Stories”

One hundred and twenty years of history represent much more than a goal: they tell of a journey made of innovation, work, people and connection with the territory. To celebrate this important anniversary, WayAssauto inaugurates the documentary exhibition “120 Years of Asti Stories”, an exhibition dedicated to the history of the company and its profound relationship with the city of Asti.

The inauguration will take place Tuesday 7 July 2026 at 3.30 pm at Palazzo Mandela (former Court), in Piazza Catena in Asti, in the presence of the Asti Municipal Authorities. The exhibition will remain open to the public until July 29, 2026, offering citizens, collaborators, customers and enthusiasts the opportunity to retrace over a century of Italian industrial history.

WayAssauto 120 years exhibition: a journey through the history of the company

Founded in 1906, WayAssauto has gone through eras, industrial transformations and technological changes, always maintaining the same objective: designing and creating reliable solutions for the automotive and industrial vehicle sectors.

The exhibition collects historical photographs, archive documents, images, testimonies and materials that tell the story of the evolution of the company, from its origins to the most recent technological developments. A path that highlights not only the growth of WayAssauto, but also the role that the company has had in the economic and social development of the Asti area.

A wealth of skills and innovation

Throughout its history, WayAssauto has been able to continuously evolve, investing in research, innovation and quality to meet the needs of a constantly changing market.

Today the company represents an international reality capable of developing solutions dedicated to the Heavy Duty, Railway and Automotive sectors, maintaining its Italian roots firmly and enhancing a wealth of skills built in over a century of activity.

The exhibition aims to tell this journey: a balance between memory and innovation, between industrial tradition and vision of the future.

The link between WayAssauto and the city of Asti

“120 Years of Asti Stories” it is not only the story of a company, but also that of a community.

For generations, WayAssauto has represented a point of reference for the area, contributing to local economic development and accompanying the growth of thousands of families. Through images and documents, the exhibition restores the human value of this journey, recalling the contribution of the people who, with their daily work, wrote an important part of the industrial history of Asti.

Looking to the future without forgetting the past

Celebrating 120 years means recognizing the value of experience, but also continuing to look forward.

Innovation, research and quality continue to be the pillars that guide WayAssauto in the development of new solutions for the international market, keeping alive the spirit that has accompanied the company since its foundation.

The exhibition therefore represents an opportunity to rediscover the past, enhance the present and share a future-oriented vision.

We look forward to seeing you from 7 to 29 July 2026 at Palazzo Mandela, in Asti, to experience 120 years of Italian history, innovation and passion together.